Hi there! 
I am Joanne Lioe-A-Tjam, a creative strategist from Amsterdam. 
From a young age I developed an interest in fashion design. After a short career in tailoring, I decided to return to University to study Fashion & Branding. I graduated with a BA in International Fashion & Branding at the Amsterdam Fashion Institute (AMFI) with a specialisation in virtual and augmented reality.
With this interest in emerging technologies, I try to integrate them into as many concepts as I can, wherever I can. In the end, the most important thing is that the concept is future proof, and a perfect fit for your company. It's all about creating true meaning for your consumer.
I handle different types of projects in the branding field: from designing your corporate identity, making a brand book with your company values and story, to imagining communication strategies to reach your consumer at the right place in the right time. ​​​​​​​


It starts with an idea, and ends in the visualisation of this idea - closing da loop.
GET IN TOUCH.
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